TY - JOUR AU - Peter E. Ezimadu AU - Chukwuma R. Nwozo TI - Modeling Dynamic Cooperative Advertising in a Decentralized Channel JO - Yugoslav journal of operations research PY - 2018 SP - 539 EP - 566 VL - 28 IS - 4 PB - mathdoc UR - https://geodesic-test.mathdoc.fr/item/YJOR_2018_28_4_a5/ ID - YJOR_2018_28_4_a5 ER -